With over two decades of experience in design, branding, and retail, I am Ruud de Bruin, a seasoned Creative Director and Consultant dedicated to driving business growth through innovative campaigns and product designs. My career has been marked by leadership roles at prominent companies like Nike, G-Star RAW, and Ace & Tate, where I have consistently delivered high-quality results that exceed expectations.
Career Path
I began my journey at Nike, where I honed my skills in graphic design, creating compelling product stories that captured the essence of the brand. This foundational experience paved the way for my tenure at G-Star RAW, where I progressed from Graphic Design Manager to Design Director. At G-Star, I led the design direction for menswear, womenswear, and accessories, building cohesive collections that resonated with consumers and drove market share growth.
My role as Creative Director at Ace & Tate allowed me to shape the brand's visual identity across all consumer touchpoints. I spearheaded innovative product designs, marketing campaigns, and retail experiences, significantly boosting brand awareness and customer engagement. As a freelance creative consultant at Form Follows, I have collaborated with world-class brands such as The North Face, ISKO, and Tommy Hilfiger, delivering customised design and branding solutions.
Professional Engagement
I am committed to delivering high-quality, innovative design solutions that support businesses in achieving their strategic objectives. My approach combines creative vision with practical implementation, ensuring that every project not only meets but exceeds expectations.
Specialties
Creative Leadership:
My ability to mentor and lead creative teams has been pivotal in my career. I have a deep understanding of what it takes to foster a collaborative environment that inspires innovation and excellence.
Brand Direction:
I excel in developing and implementing brand strategies that align with business objectives, ensuring a consistent and engaging brand experience across all channels.
Graphic and Product Design:
With a strong background in graphic and product design, I create visually compelling and commercially successful designs that enhance brand identity.
Campaign Development:
My strategic approach to campaign development has resulted in numerous successful initiatives that drive business growth and consumer engagement.
Retail Innovation:
I am passionate about creating unique in-store experiences that strengthen the emotional connection between brands and their customers.